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In a world of seemingly endless choices, today’s consumers don’t often travel a linear path when making a purchase.
Gandhi has a story. Winston Churchill has a story. Martin Luther King Jr. has a story. Great leadership is interwoven with great stories, and often this leadership comes when leaders perceive the power of their own stories.
Bruce Hymas and his teammates had sixteen connectors, fifty-four sticks, and three minutes. The task: build a tower that holds up a golf ball—and make the tower taller than everyone else’s.