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In a world of seemingly endless choices, today’s consumers don’t often travel a linear path when making a purchase.
At some point during their education, every BYU Marriott undergrad takes the M COM 320 class, an advanced writing course required for graduation.
Class begins with everyone looking intently at the same spreadsheet on their laptops. Today’s task: learning how to calculate financial ratios like debt-to-equity, asset turnover, and net profit margin—with the click of a button.