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As the business world becomes increasingly data driven, professors in the MBA program at BYU Marriott want their students to graduate equipped with skills that will set them apart from their colleagues and give them a competitive edge in the workforce.
As Grant McQueen, director of the MBA program, spoke with MBA students during their exit interviews, he perceived a common thread: many students wanted to develop stronger tech product management (PM) skills.
Four students walk into a room: a chemical engineer, statistician, computer scientist, and business strategist. It might sound like the beginning of a gag, but bringing together savvy students from a variety of disciplines is what the Marriott School’s Crocker Innovation Fellowship is all about.