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In a world of seemingly endless choices, today’s consumers don’t often travel a linear path when making a purchase.
Doing good even better is a tall order, but it’s one that BYU Marriott’s MSB 375 course, Social Innovation: Do Good Better, has successfully taken on.
When the BYU Marriott Inclusion Committee gathered data about students’ experiences in the business school, the committee discovered many individuals desired further guidelines on developing inclusive behavior that they could carry with them into the workplace.