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Faculty Research Winter 2007 Winter 2016 Winter 2018
Two BYU Marriott professors are lighting the way to a more accurate system of reading the stars of business.
Once the lifeblood of campfires and living rooms, stories are redefining global communication, according to recent Marriott School research.
THIS IS THE FIRST OF A THREE-PART SERIES FOCUSING ON ECONOMIC SELF-RELIANCE. THE NEXT ARTICLE, IN THE SUMMER 2007 ISSUE, WILL HIGHLIGHT MICROFRANCHISING.