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Can you put a price on company culture? That’s the question Steve Marriott, executive vice president of culture at Marriott International, asked a group of Marriott School students. Specifically, he wanted to know if Marriott’s “spirit to serve associates, customers, and communities” added to the company’s economic value.
By the end of their first class period, MBA students in the power, influence, and negotiations course are engaged in a full-scale, one-on-one negotiation over the sale of a biochemical plant.