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“Citius! Altius! Fortius!” Heralding the commencement of the 2002 Winter Olympics, the 360-member Mormon Tabernacle Choir reverberated John Williams’s “Call of the Champions” across Rice-Eccles Stadium.
Four students walk into a room: a chemical engineer, statistician, computer scientist, and business strategist. It might sound like the beginning of a gag, but bringing together savvy students from a variety of disciplines is what the Marriott School’s Crocker Innovation Fellowship is all about.
The idea had always glowed—however faintly—in the back of Steve Oldham’s mind. He jokes about it now, saying that just like every other missionary who returns from Brazil, he came home with dreams of starting his own Brazilian steakhouse.
It may sound like the concept for the next reality TV hit: give twenty-five undergrads nearly $1 million and turn them loose. But this is no TV show; this is a typical day in one Marriott School classroom.
It’s 9:58 p.m. in a small, dark theater. The audience members, an eclectic mix of fashionistas and film fanatics, sit whispering, their faces washed in the green glow of the theater’s exit signs.
Bruce Hymas and his teammates had sixteen connectors, fifty-four sticks, and three minutes. The task: build a tower that holds up a golf ball—and make the tower taller than everyone else’s.