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Of the approximately one thousand cars, trucks, and SUVs on display at last year’s Los Angeles Auto Show, not one car featured the distinctive blue and silver logo of the Swedish automaker Volvo. Instead, visitors to the Volvo booth found a curiously empty stage, a banner that read, “Don’t buy our cars,” and a warm invitation to explore the company’s new subscription service, Care by Volvo.
The blow-by-blow on how to promote peace in the workplace and negotiate through conflict.
I was very fortunate to attend Brigham Young University. I graduated with a master’s degree in accounting, and I’m not sure I was really aware at the time of what a great education I had received. When I entered BYU I wanted to play football, but once I began taking accounting and business classes at the Marriott School, I realized I had much better prospects in accounting.
When advertisers think right, they’re right on.
It’s striking that even in 2013 more than one billion people around the world live in conditions with no access to electricity. That means they have no heat for their homes and nothing to cook their food on. They do not have the ability to clean their water or to refrigerate medicines. They don’t have hospitals.