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Entrepreneurship Marketing 2023 2015

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Ryan Elder, assistant professor of marketing, published research that found people react significantly faster to warning signs that depict greater movement.

Faculty Research

Dynamic Road Signs Drawing Attention

2 Min Read

BYU assistant professor Ryan Elder's research found that people react significantly faster to warning signs that depict greater movement.

Employee Spotlight

DEAD SEA SCROLLS TO SUCCESSFUL STARTUPS

2 Min Read

Scott C. Johnson has been a Rollins Center for Entrepreneurship and Technology founder since 2011. Johnson grew up in Ogden, Utah, and despite receiving two scholarships to Brigham Young University, he attended Weber State. It wasn’t until Johnson served a mission in Brazil that he had a self-described “change of heart.” Johnson’s desire to teach at the MTC led him to transfer to BYU post-mission. He didn’t get the MTC job he was hoping for, but he met his wife, Kristen, and graduated from BYU with a degree in near eastern studies and a minor in business in 1994.