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Faculty Research 2017 2016
You may think twice before listing "multitasking" as a skill on your resume due to top-notch research performed by BYU professors on security warnings.
Eating free samples at big box stores like Costco has become a weekend tradition for many shoppers. But just how effective are free samples when it comes to actually attracting purchases and loyalty?
Tis the season for workplace giving, and new research from BYU Marriott professor Rob Christensen reveals a blueprint for institutions looking to increase charitable donations.
Scroll through Twitter or watch an NFL game and you'll quickly remember we live in a time of unprecedented political polarization. Who's to blame for the lack of unity?
Ever tried to sell something you've owned for a while on Craigslist and found that no one is willing to pony up what you're asking?
David Wood, associate professor of accountancy, received the 2017 Accounting Horizons Best Paper Award from the American Accounting Association. The award is his seventh AAA best paper award overall.
Chris Silvia not only conducts energy policy research that is influencing the way battery-powered electric vehicles are promoted, he also plays a mean bagpipe.
New research finds the type of sensory experience an advertisement conjures up in our mind taste and touch vs. sight and sound has a fascinating effect on when we make purchases.
When a person types “Mercedes” into a Google search bar, does it mean they are likely to buy one, or does it simply mean they want to print off photos and hang them on the wall?
Research by Marriott School finance professor Taylor Nadauld finds schools increase sticker-price tuition sixty cents for every dollar of subsidized loans available.
New research from Cody Reeves, assistant professor of organizational leadership and strategy, can help leaders avoid headaches when telecommuters are on a team.
Software developers listen up: if you want people to pay attention to your security warnings on their computers or mobile devices, you need to make them pop up at better times.
Couples that play together stay together
Once the lifeblood of campfires and living rooms, stories are redefining global communication, according to recent Marriott School research.
New doctor's orders: No earbuds, no music, and no watching TV while eating.
You’re on the web, responding to an email or watching a YouTube video, when a message pops up on your browser. Do you read it, or do you close the window and get back to what you were doing?
The national publication highlighted research by David Benson and Jim Brau on how firms cover up policies investors won't like.
When it comes to flight safety, U.S. airlines are pretty good at learning from accidents. But new research shows airlines should be learning more from accidents that never happen.