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Faculty Research Business Management 2019 2010–2014
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Supermarket
Faculty Research
Good vs. Evil: How heroes and villains affect the food you buy
2 Min Read
A new BYU study finds the battle between good and evil is being waged in our food packaging, and we are paying the price because of it, both in terms of health and money.
Nathan Furr and Jeff Dyer.
Faculty Research
How Do You Know When a Problem is Worth Solving?
2 Min Read
Many business schools are not teaching MBAs to create new businesses, according to two of BYU's innovation gurus.
Professor Peter Madsen has been studying how NASA recognizes near-misses.
Faculty Research
What Companies Can Learn From NASA's Tragedies
2 Min Read
Professor Peter Madsen has been researching NASA's safety climate ever since the Columbia shuttle broke apart.
Marriott School professor David Bryce published an article in the Harvard Business Review about how established companies should respond when new competitors emerge offering products for free, like Skype.
Faculty Research
BYU Biz Profs’ Harvard Biz Review Article: How to Beat Free
3 Min Read
What do you do when your company is comfortably selling a product, and then suddenly a competitor offers a similar one for free?