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What do you do when your company is comfortably selling a product, and then suddenly a competitor offers a similar one for free?
Setting a price limit when shopping often backfires, says new research from BYU and Emory marketing professors.
A study by Marriott School professors found that tottering consumers were more likely to select budget-friendly items.
Warning Instagrammers: Marriott School research suggests you might want to stop taking so many pictures of your food.
A BYU business professor reveals that discrimination is still tainting the American Dream for minorities.
Many business schools are not teaching MBAs to create new businesses, according to two of BYU's innovation gurus.