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Faculty Research Human Resources Marketing
The National Communication Association honored a Brigham Young University business communications professor with a five-year Best Paper award at the association’s 88th annual convention in New Orleans.
Study Measures Impact of Cronyism in Malaysia
People are unconsciously fairer and more generous when they are in clean-smelling environments, according to a BYU-led study.
What does space exploration have to do with business strategy? More than you'd think.
What do you do when your company is comfortably selling a product, and then suddenly a competitor offers a similar one for free?
Setting a price limit when shopping often backfires, says new research from BYU and Emory marketing professors.
New research is tweaking an old competitive workplace adage: It's not just who you know, but what you believe in.
A study by Marriott School professors found that tottering consumers were more likely to select budget-friendly items.
Warning Instagrammers: Marriott School research suggests you might want to stop taking so many pictures of your food.
A BYU business professor reveals that discrimination is still tainting the American Dream for minorities.
Many business schools are not teaching MBAs to create new businesses, according to two of BYU's innovation gurus.
BYU assistant professor Ryan Elder's research found that people react significantly faster to warning signs that depict greater movement.
When it comes to flight safety, U.S. airlines are pretty good at learning from accidents. But new research shows airlines should be learning more from accidents that never happen.
New doctor's orders: No earbuds, no music, and no watching TV while eating.
When a person types “Mercedes” into a Google search bar, does it mean they are likely to buy one, or does it simply mean they want to print off photos and hang them on the wall?
New research finds the type of sensory experience an advertisement conjures up in our mind taste and touch vs. sight and sound has a fascinating effect on when we make purchases.
Ever tried to sell something you've owned for a while on Craigslist and found that no one is willing to pony up what you're asking?
Eating free samples at big box stores like Costco has become a weekend tradition for many shoppers. But just how effective are free samples when it comes to actually attracting purchases and loyalty?
A new study from researchers at BYU reveals that perceptions of impostorism are quite common and uncovers one of the the best — and worst — ways to cope with such feelings.
When work meetings shifted online this spring, some may have noticed new leaders on their teams. According to recent research from BYU, members of virtual teams identify leaders in different ways compared to members of in-person teams.

Those who feel unappreciated engage in unhealthy recovery behaviors
Study reveals racial bias, discrimination in financial services, but also identifies actions minority small business owners can take
Management professor Peter Madsen has always loved learning. With a 2-million-dollar NSF grant, Madsen is researching train traffic controllers’ use of algorithms.
Although millions are spent each year on entrepreneurship training that is intended to help alleviate poverty and elevate the quality of life of entrepreneurs in developing nations, these programs often fail to make an impact. BYU researchers and their colleagues have figured out at least one way to change that.