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Employee Spotlight Marketing Strategy 2023 2019
Jeff Dyer is not only interested in anomalies—he is also one himself. And as professor at BYU Marriott, he continues to balance calculated plans and happy accidents.
Adjunct marketing professor Scott Rackham brings his experienced flavor to the classroom.
As BYU Marriott's own Napoleon Dynamite, assistant professor Mark Hansen credits his involvement with the Future Farmers of America as one step that led him to where he is today.
All roads lead somewhere, and for BYU Marriott assistant professor of marketing John Howell, the many roads he's traveled have brought him back to where it all began at academia.
Students regularly help with Ryan Elder's research on advertising effectiveness and sensory marketing.