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Students regularly help with Ryan Elder's research on advertising effectiveness and sensory marketing.
All roads lead somewhere, and for BYU Marriott assistant professor of marketing John Howell, the many roads he's traveled have brought him back to where it all began at academia.
Thirty-six years after completing her communications undergrad, former news anchor and adjunct faculty member Ruth Todd is thrilled to be back at BYU, but this time as a student.
Behind every BYU Marriott MBA event over the last twenty years, Debbie Auxier worked tirelessly to make sure the event was a success and ran like a well-oiled machine.