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Employee Spotlight Faculty Research Marketing 2021 2005–2009
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Kurt Herrmann
Employee Spotlight
Always Seeking out New Adventures
4 Min Read
After spending most of his time as an undergraduate student preparing for law school, Kurt Herrmann received surprising inspiration to change career paths.
BYU business prof Katie Liljenquist led a study that found that clean scents lead to more ethical behavior.
Faculty Research
Cleanliness IS next to godliness: new research shows clean smells unconsciously promote moral behavior
3 Min Read
People are unconsciously fairer and more generous when they are in clean-smelling environments, according to a BYU-led study.
Newspaper
Employee Spotlight
BYU Marketing Professor Shares Logo Advice in The Wall Street Journal
1 Min Read
The Wall Street Journal tapped Marriott School Professor Glen Christensen for his corporate branding expertise in a recent article on corporate logos.