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Employee Spotlight Faculty Research Marketing Strategy 2010–2014
Many business schools are not teaching MBAs to create new businesses, according to two of BYU's innovation gurus.
A BYU business professor reveals that discrimination is still tainting the American Dream for minorities.
Warning Instagrammers: Marriott School research suggests you might want to stop taking so many pictures of your food.
A study by Marriott School professors found that tottering consumers were more likely to select budget-friendly items.
Bringing your spouse to work could yield big dividends at home financially.
Through tweets, hashtags, and blogs, professor Teppo Felin has become one of the most influential professors online.
Setting a price limit when shopping often backfires, says new research from BYU and Emory marketing professors.
BYU Professor Jeff Dyer's new book helped Forbes to rank the world's most innovative companies.
What do you do when your company is comfortably selling a product, and then suddenly a competitor offers a similar one for free?