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Employee Spotlight Faculty Research Marketing Strategy
Jeff Dyer is not only interested in anomalies—he is also one himself. And as professor at BYU Marriott, he continues to balance calculated plans and happy accidents.
Study reveals racial bias, discrimination in financial services, but also identifies actions minority small business owners can take
After spending most of his time as an undergraduate student preparing for law school, Kurt Herrmann received surprising inspiration to change career paths.
'The challenge for leaders is to learn how to be more like Mr. Spock'
Adjunct marketing professor Scott Rackham brings his experienced flavor to the classroom.
Darron Billeter cherishes the moments when his students knock on his office door for a quick visit.
BJ Allen hopes to share his passion for sales to his fellow students in the BYU Marriott School of Business marketing program.
Wearing Nike shoes, surrounded by BYU sports paraphernalia in his office without a textbook in sight, Bill Keenan works to put the job-seeking students he advises at ease.
In a drawer in Mike Bond’s office are all the notes he took in training meetings during his 11 years as a brand manager.
After retiring from a long career in sales for startup software companies, Greg Zippi knew exactly what he wanted to do next—teach.
Liz Dixon often sheds joyful tears as she watches her students present their solutions at international case competitions.

Marc Dotson, assistant professor of marketing, ventured through various fields of study, before discovering how marketing could help fulfill his main aspiration.

She might be dealing with cancellations or organizing presentations while stuck in a snowstorm, but Anne Sledd always finds ways to make things happen.

As a singer, BYU Marriott faculty member Jeff Larson recognizes the value of following instructions to create music. However, he encourages students to look beyond the instructions they're given to create new digital marketing strategies.

BYU Marriott assistant professor of strategy Timothy Gubler grew up building things in his family business. Now, he's researching and teaching business strategy.

BYU Marriott strategy professor Ben Lewis is carrying on his ancestor's legacies at BYU while pioneering his own groundbreaking research

When Michael Swenson, BYU Marriott Christensen Professor of Marketing, was a PhD student, the words of a visiting professor changed his life.

Many business schools are not teaching MBAs to create new businesses, according to two of BYU's innovation gurus.
Some people fear change, but BYU Marriott Marketing Lab director Matt Madden embraced change to pursue a career that combined his professional experience in marketing and insights consulting with his desire to teach.
Much like Tolkien's famed hobbit Bilbo Baggins, James Oldroyd has certainly been there and back again.
A new study from researchers at BYU reveals that perceptions of impostorism are quite common and uncovers one of the the best — and worst — ways to cope with such feelings.
A new study by BYU Marriott professors shows barely making a top 100 corporate ranking list may actually be worse for your company's financial future than being left off altogether.
As BYU Marriott's own Napoleon Dynamite, assistant professor Mark Hansen credits his involvement with the Future Farmers of America as one step that led him to where he is today.
All roads lead somewhere, and for BYU Marriott assistant professor of marketing John Howell, the many roads he's traveled have brought him back to where it all began at academia.