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Marketing alum Mitchell Kimball spent his free time messaging, emailing, calling, and visiting anyone involved in careers that interested him, efforts which would prepare him to be a top candidate for his dream job.
Students regularly help with Ryan Elder's research on advertising effectiveness and sensory marketing.
Every day at 7:30 a.m., an alarm sounds on the phone of BYU Marriott School of Business alum Tyler Morgan which reads, "Go save babies."
Students in Lee Daniels' International Business class learn to interact within a team framework, and rate each other's presentations. Daniels does this so his students are better prepared for future interviews and job opportunities.
Have you ever considered living in a truck to save money on rent? One BYU Marriott alum made this idea a reality.
BYU accounting students want to involve auditors during company crises an idea that earned them second place at a national competition hosted by Deloitte.
Phil Andersen, BYU Marriott marketing alum and partner team manager at Pinterest, knows a thing or two about proactively achieving professional success.
Big data is a big deal. Professor Jeff Dotson is leading the way for BYU Marriott MBA students to gain hands-on experience in analytics.
When Hani Almadhoun, a Muslim from Palestine, attended BYU, he found many Mormon friends. One of his favorite stories of his time on campus is how his Mormon friends often introduced him to others.
Now that Luke Mocke is linked up with LinkedIn, he is finding ways to mentor students and help them land their dream jobs too.
Alfred Gantner, cofounder of Partners Group and an MBA alum, shared his insights on a balanced life as the featured speaker at convocation on 28 April.
Two years after graduating with a degree in marketing from the Marriott School in 1990, Jenner Marcucci decided he was going to make his first $100,000 and buy a house—and then he did it.
Tom Foster, department chair of marketing and global supply chain at the Marriott School, had never played two truths and a lie—a game in which players share two hard-to-believe truths and one lie about themselves, then the other players must guess which is the lie. But when pressed for three statements, he said:
As a busy neuroscience graduate student and teacher of undergrad psychology courses at Duke University, Stephanie Santistevan-Swett needed a versatile outfit to get her through busy days. Rompers—loose, one-piece garments combining a shirt and pants or shorts—were the perfect mix of comfy and cute, but she was having a hard time finding any with sleeves. So she took her love of fashion and her 2009 BYU marketing degree, patched together with some imagination and passion, and stitched together her own company, Eva Jo, to design, manufacture, and sell comfortable and fashionable clothing.
Here’s a challenge marketing professor Lee Daniels poses his students:
It only took five seconds for Ryan Judkins’s boss to approve his beard plan. Surprised, Judkins, a sales representative for Callaway Golf and a normally clean-cut guy, asked, “You do realize I might have a beard that’s five, six, or seven inches long at one point?”
In the winter of 1989, the snow and pine trees of Sundance Resort set the backdrop for Doug and Judith Maughan’s second date. Doug, an MBA student at the time, had asked Judith to accompany him to a Valentine’s dinner and dance sponsored by the Marriott School. “He was handsome, smart, and probably the most polite man I had ever met,” says Judith of her date. Doug was also persistent and outdoorsy—during the summers, he caught salmon in Alaska as a commercial fisherman to help pay for school. After Doug worked his charms that evening in the mountains, dates with Judith became increasingly frequent. Sharing space in the Tanner Building, where she was also a Marriott School student, helped fuel their courtship.
The red Porsche featured clean lines and 390 horsepower, but for fifteen-year-old Eric Watson, it might as well have been the family station wagon. This was the first time the high schooler had slid into the driver’s seat.
Natalie Cann is used to good things coming in pairs. After taking time off when her twins were born, the 1998 marketing graduate was approached by two different clients with consulting projectsan opportunity too good to pass up.
The Wall Street Journal tapped Marriott School Professor Glen Christensen for his corporate branding expertise in a recent article on corporate logos.
Students in the MBA Marketing Association organized a networking trip to Portland, Oregon, and Seattle last January. They met with companies in the area and with the Puget Sound chapter of the Management Society.
If a company’s name ever had meaning, it’s Phoenix Footwear Group, Inc. The name stems from the ancient Greek myth of the phoenix rising from the ashes—something the Old Town, Maine, company can relate to.