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Study reveals racial bias, discrimination in financial services, but also identifies actions minority small business owners can take
Eating free samples at big box stores like Costco has become a weekend tradition for many shoppers. But just how effective are free samples when it comes to actually attracting purchases and loyalty?
Ever tried to sell something you've owned for a while on Craigslist and found that no one is willing to pony up what you're asking?
New research finds the type of sensory experience an advertisement conjures up in our mind taste and touch vs. sight and sound has a fascinating effect on when we make purchases.
When a person types “Mercedes” into a Google search bar, does it mean they are likely to buy one, or does it simply mean they want to print off photos and hang them on the wall?
New doctor's orders: No earbuds, no music, and no watching TV while eating.
BYU assistant professor Ryan Elder's research found that people react significantly faster to warning signs that depict greater movement.
Many business schools are not teaching MBAs to create new businesses, according to two of BYU's innovation gurus.
A BYU business professor reveals that discrimination is still tainting the American Dream for minorities.
Warning Instagrammers: Marriott School research suggests you might want to stop taking so many pictures of your food.
A study by Marriott School professors found that tottering consumers were more likely to select budget-friendly items.
Setting a price limit when shopping often backfires, says new research from BYU and Emory marketing professors.
What do you do when your company is comfortably selling a product, and then suddenly a competitor offers a similar one for free?
People are unconsciously fairer and more generous when they are in clean-smelling environments, according to a BYU-led study.
Investing guru Warren Buffett offers BYU students free lunch and advice
The planned addition to the N. Eldon Tanner Building is officially underway after ground was broken on the campus of Brigham Young University April 25.
Hosted by the Marriott School’s William G. Dyer Institute for Leading Organizational Change, the organizational behavior/human resources faculty group and Department of Organizational Leadership and Strategy presented Alison Davis-Blake, dean of the University of Minnesota’s Carlson School of Management, with its 2007 Distinguished Alumni award.
CEO of Dell, Massachusetts’ Governor among authors
Executives found to 'flee' unrealistic job demands
The Marriott Undergraduate Student Association at Brigham Young University, in conjunction with Dillard’s, invites students to its first annual case competition Nov. 18 at 2 p.m. in room 251 of the Tanner Building. The case competition will give business students experience problem-solving an international strategy situation taken from a real-world example.
The fall eBusiness Day, themed "eGlobal: Connect Locally, Act Globally," will demonstrate how the world is being connected through technology. The event will be held on Friday, Nov. 11, from 9 a.m. to 1 p.m. in the second floor atrium and in room 251 of the Tanner Building.
Good deeds act as ‘insurance policy’ against misfortune, scandal and negative headlines
The Marriott School Web Analytics Competition, hosted by the Rollins Center for eBusiness, is looking for an innovative student team. Past eBusiness competitions have challenged student teams to design Web sites or come up with creative solutions to improve existing sites. This semester the eBusiness Center has teamed with Omniture to present a new competition allowing anyone with critical thinking skills to compete.
Securing thousands of dollars in capital for a new business and preparing a term paper for an English 315 class is multitasking on another level. For those over achievers who juggle starting a business venture while in college, the Center for Entrepreneurship has a proposition for you.