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It reads like a worst-case scenario: you’re slicing through rough air to check on an offshore oil rig when the unfathomable happens—the chopper goes down. Would you survive?
The Golden Arches. The Swoosh. Colonel Sanders. Strong logos and symbols are often as valuable in the corporate world as the products and services they represent. And one slight tweak can be the difference between colossal sales or devastating losses.
It seems like only a few years ago that I sat where you are sitting. I was an English major, and that meant that I liked reading and writing. It also meant that I had no idea what I was going to do with my career.
The Sound of Music swept the box office, Martin Luther King Jr. led thousands to Alabama’s capital, and the first commercial satellite launched into orbit. The year was 1965, and the BYU MPA students of the inaugural class were collecting their diplomas and preparing to embody the credo “Enter to learn; go forth to serve.”
A Look at the SEC
Throughout our lives we may ascend to many summits. These climbs have unique challenges that require us to prepare and approach each one differently.
Rethinking Undergraduate Education
Finding a Work-Life Balance
Commencement—or the ability to begin or start something—is a vital part of life. Boris Pasternak, a Nobel Prize-winning Russian poet, once described the talent and art of writing as “boldness in the face of the blank sheet.”