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Faculty Research Winter 2007 Winter 2008 Winter 2010
When I arrived at BYU eight years ago, I was in my new office, organizing books and filing papers, when I received a telephone call informing me that there had been a glitch in payroll processing, and I would not be receiving a paycheck during the first two months of my employment. I said, “Thank you,” hung up the phone, and started thinking about how to break this news to my wife, Jan. 
Can you put a price on company culture? That’s the question Steve Marriott, executive vice president of culture at Marriott International, asked a group of Marriott School students. Specifically, he wanted to know if Marriott’s “spirit to serve associates, customers, and communities” added to the company’s economic value.
THIS IS THE FIRST OF A THREE-PART SERIES FOCUSING ON ECONOMIC SELF-RELIANCE. THE NEXT ARTICLE, IN THE SUMMER 2007 ISSUE, WILL HIGHLIGHT MICROFRANCHISING.