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Faculty Research Summer 2013 Winter 2008 Winter 2015
The prototype wasn’t pretty. Wrapped in tinfoil and dotted with hand-drawn circles, the cardboard cylinder could have easily passed for an elementary school project, but the student entrepreneurs didn’t mind.
New research shows pinching pennies can actually cost you more
Can you put a price on company culture? That’s the question Steve Marriott, executive vice president of culture at Marriott International, asked a group of Marriott School students. Specifically, he wanted to know if Marriott’s “spirit to serve associates, customers, and communities” added to the company’s economic value.