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Alumni Experiences Faculty Research Winter 2007 Winter 2008
Adrenaline pumping, Brandon Barnes, an accounting student from San Antonio, jumped into action as the race car squealed to a stop. As classmates worked to quickly remove a tire, he stood ready with the replacement.
Can you put a price on company culture? That’s the question Steve Marriott, executive vice president of culture at Marriott International, asked a group of Marriott School students. Specifically, he wanted to know if Marriott’s “spirit to serve associates, customers, and communities” added to the company’s economic value.
THIS IS THE FIRST OF A THREE-PART SERIES FOCUSING ON ECONOMIC SELF-RELIANCE. THE NEXT ARTICLE, IN THE SUMMER 2007 ISSUE, WILL HIGHLIGHT MICROFRANCHISING.